Company

Experienced builders. A new company. A practical AI thesis.

O2O Insights is an independent software company founded in Göppingen by Dr. Hendrik Witt and Dr. Mike Eissele.

Why O2O Insights exists

Small and mid-sized companies face the same complexity as large organizations: visibility, customer expectations, pricing, recruiting, digital operations and AI. They rarely have the same specialist resources.

O2O Insights was created to close that execution gap. We build practical systems that help companies identify what matters, decide what to do next and make continuous improvement part of everyday work.

Our principles

Outcomes before theatre

Technology is valuable when it creates measurable progress—not when it merely looks impressive.

Action before another dashboard

Insight should lead to clear priorities and supported execution.

Experienced, independent building

We are applying lessons from founding, scaling and leading international software organizations while remaining focused on product value and real use cases.

What we are building now

ElevateOne.ai is our flagship venture: an AI-supported system for continuous business improvement. Detailed product information, use cases and the current offering live on the dedicated product website.

Built in Göppingen

O2O Insights is based in Göppingen, a city with an unusual software heritage. It is also where TeamViewer is headquartered and where both O2O founders built important parts of their careers.

Partnerships

We are interested in selected partnerships with software providers, integrators,industry associations, agencies and advisers who share our ambition to make practical AI accessible to more businesses.

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